Management
Tracks
Strategic planning for Web 2.0
The Management track at Web Builder 2.0 will feature strategies and best practices for increasing your site's traffic, sales and overall ROI. Discover the best way to approach Web 2.0 development — from using third-party services to adding user-generated content, from mashups to search engine optimization.
Track Chair
Jim Heid
Contributing Editor, MacWorld
Jim Heid is one of the most experienced technology writers and instructors in the world. His 24-year career began at the dawn of the personal computer revolution, when he quit his job as a typographer to become technical editor of Kilobaud, one of the first computer magazines. He's been online since 1980, when he fired up a 300-baud modem and logged onto The Source, an early online service.
Since 1998, Jim has served as Conference Chair for over a dozen Thunder Lizard conferences, and has spoken to thousands of Web professionals on subjects ranging from typography to streaming media. As Conference Chair, he is responsible for planning the editorial scope of each event, recruiting speakers, and planning session content.
Jim has been a Contributing Editor and columnist for Macworld magazine since 1984, specializing in digital media topics ranging from Web design to DVD authoring. He has also written for the Los Angeles Times, Newsweek, PC World, and Internet World, and has taught at the University of Hawaii, the Center for Creative Imaging in Camden, Maine, and at dozens of conferences and industry events in between.
Save Big with the Gold Passport
As well as granting you access to everything happening during all three days at Web Builder 2.0, the Gold Passport offers big savings:
2-day conference: $1,295
1-day workshop: $495
Total: $1,790
Gold Passport: $1,595
You Save: $195
Caesars Palace
After an action-packed day of conference activities, retreat to Caesars' deluxe spa, or the Garden of the Gods Pool. Play the night away in the more than 100,000 square feet of casino space, or visit the hundreds of retail shops in the casino resort and beyond. More venue and travel details
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